Software providers increasingly need to focus on the optimisation of their services, including the ability to react to customer preferences. Through its flexible framework and algorithms, the ITEA project Flex4Apps creates a full loop that allows companies to offer more complex services while advancing the digital transition. For this unique result the project partners have received the ITEA Award of Excellence during the Online ITEA PO Days 2020.

The digital economy is driven by hyperscale and microcare. It is absolutely essential that we offer scalable online services which take over tasks from consumers and/or business users, while also being user-friendly. We talked about this with Jan Van Steirteghem of BESIX.

With sensors becoming rapidly cheaper, manufacturing companies are expecting their massive sensor deployment to support vital services, such as predictive maintenance, automated supply chain management, operations & usage monitoring. However, billions of connected IoT devices, generating monumental amounts of data do not necessary result in smart systems or products. They do have a direct impact on cost. The InsightProducts project supports companies to improve their product and service offering through a cost-effective approach to relevant and qualitative product data acquisition and use in view of digital servitisation.

We are in the middle of a big shift in the way people use and buy software. The decision making has shifted from the buyer to the user. This strategy is called product-led growth (PLG) and it enables companies to quickly scale in a capital-efficient manner.

The digital economy is driven by hyperscale and microcare. It is absolutely essential that we offer scalable online services which take over tasks from consumers and/or business users, while also being user-friendly. We wanted to know the opinion of decision-makers about this and spoke with Nadja Desmet, founder of Socialemediaburo.be and Someflex and elected 'West-Flemish promising SME of the year'.

Hyperscale and Microcare are the most important drivers of the digital economy. The focus is on scalable online services that fill in the job-to-be-done of consumers or business users in a customer-focused way. How do decision-makers look at this? We asked Stijn Vanorbeek, successful Belgian entrepreneur, now in the US.

The lack of access to customer data should not be seen as a problem only pertaining to product manufacturers. Mainly for customers this results in several financial complications such as reactive instead of proactive maintenance, no access to future/novel product optimisations, and unavailability of customised services. The InsightProducts project supports companies to improve their product and service offering through qualitative product data acquisition and use in view of digital servitisation.

Hyperscale and Microcare are the most important drivers of the digital economy. The focus is on scalable online services that fill in the job-to-be-done of consumers or business users in a customer-focused way. How do decision-makers look at this? We asked Guy Van Wijmeersch, Director Innovation & Design Thinking at Barco.

The revenue model of digital servitisation, in which physical products are enriched with digital services, offers product builders a range of new possibilities, but also presents new challenges. Sirris organises an inspiration workshop to provide companies that build physical products and want to explore the possibilities to take the step to smart, connected products with an overview of the inns and outs of digital servitisation and to give them the tools to get started.

Is your company also thinking about expanding or transforming its offering with a digital service? Do you want a better understanding of everything this entails? Then the training 'Agoria Academy: How to build a Digital Business' on 4 June is perfect for you. Your instructors are experienced experts who have guided more than 400 digital companies in the past decade.