Next to enabling new data-driven business models, data allows one to acquire new insights to optimise production processes, predict machine failure, profile product usage or set up data-oriented start-ups. However, having access to data and/or collecting it might not always be trivial, and one of the main obstacles to further advance in regard to data-driven innovation remains data sharing. On 30 May Sirris is organising a seminar aiming at showing the potential of data sharing to enhance industrial innovation.